“Karen has provided marketing consulting services to several of my intellectual property clients. She is always thorough and makes every effort to understand the client's overall business needs and deliver out-of-the-box thinking and execution. I heartily recommend Karen for high-level marketing as well as tactical delivery.”
“Mind the Ps Marketing was instrumental in building our Homeland Security and Emergency Management Program Website at the University of Alaska Fairbanks. Our team could not have found a more knowledgeable and professional staff to work with. They were extraordinarily innovative, always willing to go the extra mile to help us along the way, and encouraged all of us to meet our deadlines. I can say for sure that without Mind the Ps, our website would not be half of what it is today.”
“After wanting to update Forward Momentum’s Website (www.forwardmomentum.net) for several years and not making any progress, Mind the Ps stepped in and guided me through the process of incorporating my business model and goals into my marketing, including both the Website and new LinkedIn business site. They helped me better understand my customers through customer interviews, delivering that knowledge via customer personas. They managed the Web development process from start to finish, transforming the Website from bland to robust and engaging. Mind the Ps Marketing synthesized the information, mapped out the process, authored the copy, worked with the developer to overcome technical issues in WordPress, created infographic concepts, and plotted the navigation. Within two months, Mind the Ps Marketing delivered a new LinkedIn business site and a 100+ page completely redesigned Website with a consistent and succinct customer- focused message containing competitive differentiators. They read my mind and delivered what I envisioned but didn’t know how to do. I highly recommend their work!”
“Mind the Ps created a professional and eye-catching Website for Transitions in Progress, LLC (www.tip-assessment.com). Their ability to distill large quantities of information into bite-sized meaningful prose is unsurpassed. They quickly organized and meticulously prepared creative layouts and strategic positioning of key data elements throughout the Website leveraging their vast marketing experience and skills. I would recommend Mind the Ps Marketing as superior marketing professionals without hesitation.”
“Mind the Ps’ Karen Smith has a special gift for connecting and engaging with an audience. Several times, she has presented timely topics to attendees at Loudoun Small Business Development Center (SBDC) seminars to help entrepreneurs grow the right way. Topics have included marketing and neuro-linguistic programming/body language, and she has shown how understanding both of these areas can make businesses even more successful. I’ve personally been able to use what she has shared, in high-stress situations no less. Karen has shown the class how understanding your ‘audience’ can get you closer to your end goal, whether that’s via marketing initiatives, negotiations, or hiring the right candidate.”
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